Platform Guide
Contentful SEO Optimisation — Headless CMS Titles and Meta Descriptions
Building on Contentful? We rewrite your entry titles and meta descriptions for search intent and export them ready for your JSON and CLI import workflow.
One-off payment · No subscription · Up to 15,000 pages · Instant download
TL;DR — The quick version
Enter your site URL → AI rewrites every entry's SEO title, description and slug → download the Contentful JSON → import via Contentful CLI or run the included Node.js API script. Done.
Who this is for
- Contentful developers
- Headless CMS teams
- JAMstack developers
- Enterprise content teams
What you get with the Contentful export
Platform-specific SEO metadata and implementation guidance for Contentful, using the safest supported route rather than forcing a generic bulk import.
Content-safe by design
The exporter is designed not to overwrite page-body content, product descriptions, prices, inventory, images or publication state. Original and recommended SEO values remain separate, and automated regression tests guard against destructive fields being added to exports.
- JSON export compatible with Contentful CLI import tool
- Included Node.js script for Management API programmatic updates
- Includes metaTitle, metaDescription, focusKeyword and slug fields
- Works with any Contentful content model — adjust field IDs as needed
- Ideal for headless CMS and JAMstack SEO workflows
The payoff
What changes when your Contentful metadata targets the right traffic
This is not about writing prettier titles. It is about attracting the visitors who are ready to buy — and doing it at a fraction of the time and cost of doing it manually.
A full metadata rework that would take a content team 40+ hours of manual writing is done in under 10 minutes. Review, approve, export, import.
Every title and meta description is rewritten for the search intent behind the query — transactional, commercial, informational. You attract buyers, not browsers.
Better metadata means better rankings, higher click-through rates and more qualified visitors. That compounds month after month — not a one-off spike.
Original and recommended values stay separate so you can review page-level changes before they are implemented in the website platform.
Step-by-step guide
How to fix your Contentful SEO metadata
Run the audit on your site
Enter your site URL (the frontend powered by Contentful). We crawl every page and discover all content entries — up to 1,000 URLs.
Review and approve
AI rewrites every entry's SEO title, description and slug. Edit inline and approve the rows you want to export.
Download the Contentful JSON
Click the Contentful export tile. You get a JSON file with metaTitle, metaDescription, focusKeyword and slug for every approved entry.
Option A — Contentful CLI import
Install Contentful CLI: npm install -g contentful-cli. Login: contentful login. Import: contentful import --space-id YOUR_SPACE_ID --content-file contentful-seo-export.json
Option B — Management API script
Use the included Node.js script. Install dependencies: npm install contentful. Add your Space ID and Management API token from Contentful dashboard (Settings → API keys). Run the script.
Adjust field IDs if needed
The JSON uses default field IDs like metaTitle and metaDescription. Check your content model in Contentful (Content model → [Your type] → copy field ID) and update the JSON if your field names differ.
Important: If you change any URL slugs or handles, set up 301 redirects from the old URLs to the new ones before or immediately after importing. This protects your existing search rankings and any backlinks pointing to the old addresses.
Choose your tier
Contentful SEO audit, seven tiers from £29
One payment. Every page on your Contentful site audited, rewritten and export-ready. No subscription, no lock-in, no recurring fees.
Choose the audit that fits your site.
This is an AI-native audit by Digital Womble, the original authority in search. Every page is read, scored for search intent, and rewritten for the terms buyers actually search.
Every tier includes
- AI-rewritten titles and meta descriptions for every page
- Platform-specific export or implementation file with guided steps
- Search intent classification per page
- Focus keyword, slug and redirect map included
- Broken link report with fix suggestions
Common questions
Contentful SEO — frequently asked questions
Scan your Contentful site with the Website Optimisation tool, review the recommended titles and meta descriptions, then use the platform-specific export or implementation worksheet. Where a safe native import is available, the instructions identify it; otherwise current and recommended fields stay separate for controlled implementation.
The tool is designed to reduce manual work, but the safest implementation route depends on the Contentful content type and available identifiers. the On-Page SEO Tool separates current and recommended values and provides platform-specific instructions rather than claiming every CMS supports the same bulk-import workflow.
A one-off scan starts at £29 for up to 100 pages and covers up to 15,000 pages at the top tier. The price is shown before checkout, with no subscription required.
the On-Page SEO Tool makes titles and descriptions clearer and more intent-aligned, which can help search and AI systems interpret page purpose. It does not guarantee rankings, AI citations or inclusion in Google AI Overviews.
The Contentful export is designed to preserve existing website content and functionality. It does not intentionally carry page-body content, commerce data or publication controls that could overwrite the live site. Original and recommended SEO values remain separate, and destructive-field regression tests protect the export format. Review the supplied platform instructions before implementation, especially for URL changes and redirects.
The CLI import requires basic command-line knowledge. The Management API script requires Node.js. If you're not technical, use the Standard CSV export as a reference and update entries manually in the Contentful web app.
Update the field IDs in the JSON file before importing. Check your content model in Contentful → Content model → [Your content type] to find the correct field IDs.
No. Only the SEO metadata fields are updated. Your content, components, assets and relationships remain completely unchanged.
Yes. The Contentful CLI and Management API are available on all Contentful plans including the free tier.
Yes. Open the JSON file in any text editor to review the data before importing. The Management API script can also be run in dry-run mode (remove the publish step) to preview without making changes live.